Ever wonder which Colombian reggaeton artists are shaping music today? I’m excited to share the most powerful names with you right now.
These artists have created tracks that make you dance, sing, and feel the heartbeat of Latin culture. J Balvin’s colorful sound, Karol G’s empowering anthems, and Maluma’s smooth hits have made Colombia’s music famous across the globe.
They’ve broken streaming records, collaborated with the biggest stars, and shown the world how strong Colombian talent truly is. If you love raw street rhythms or romantic reggaeton ballads, these artists have something for you.
I’ve put together a list of the most influential Colombian reggaeton artists you should know. Let’s find their stories, their music, and how they’re changing the Latin sound worldwide.
Why Colombia Became a Reggaeton Powerhouse
Colombia has quickly become one of the most important centers for reggaeton, with Medellín leading the charge.
The city’s vibrant nightlife, recording studios, and local talent turned it into a breeding ground for urban sounds.
While Puerto Rico is considered the birthplace of reggaeton, Colombia gave the genre a new stage by adapting its rhythms with fresh influences.
Artists in Medellín combined reggaeton with hip-hop, trap, and Latin pop, creating music that felt familiar but also different.
This mix helped Colombian reggaeton gain global attention, pushing artists like J Balvin, Karol G, and Feid into the spotlight.
Today, Medellin is often called the capital of modern reggaeton, showing how Colombia reshaped the sound for worldwide audiences.
Colombia’s Role in Reggaeton: Rise of Colombian Reggaeton Artists
Colombia developed its own reggaeton identity, blending urban influences and setting the stage for today’s stars.
The Pioneers of Colombian Reggaeton
Colombia’s pioneers pushed reggaeton to global stages, setting a foundation that opened doors for today’s stars.
1. J Balvin
J Balvin changed reggaeton by mixing traditional beats with modern sounds, becoming one of the most recognizable Latin stars worldwide.
His colorful style, global collaborations, and chart-topping singles made him the cultural bridge that took Colombian reggaeton international.
- Genre: Reggaeton / Urban Latin
- Awards and Recognition: 4 Latin Grammys, Billboard Latin Music Awards
- Popular Song:Mi Gente
- Top Collaboration: I Like It with Cardi B and Bad Bunny
- Global Impact: Over 50 billion streams, headlined Coachella, first reggaeton act at Tomorrowland.
- Cultural Influence: Advocates for Latin pride and diversity, making reggaeton a global festival staple.
2. Maluma
Maluma blends catchy hooks with smooth romantic lyrics, earning global fame across Latin pop and reggaeton audiences.
From Medellín to the world, he’s become a reggaeton superstar known for both ballads and high-energy tracks. His collaborations with top artists and stylish image make him one of Colombia’s most successful music exports.
- Genre: Reggaeton / Latin Pop
- Awards and Recognition: Latin Grammy, Billboard Latin Music Award
- Popular Song:Felices los 4
- Top Collaboration:Chantaje with Shakira
- Global Impact: Sold-out tours in over 20 countries, billions of views on YouTube.
- Cultural Influence: Recognized as a Latin fashion icon and crossover star in pop culture.
3. Karol G
Karol G brought women to the forefront of reggaeton with empowering lyrics and global collaborations.
She rose in a male-dominated space and became one of reggaeton’s most influential stars. Her songs highlight independence, passion, and strength, inspiring a new generation of female artists while topping global charts.
- Genre: Reggaeton / Latin Urban
- Awards and Recognition: Latin Grammy, Billboard Women in Music Award
- Popular Song:Bichota
- Top Collaboration:Tusa with Nicki Minaj
- Global Impact: First female reggaeton artist to sell out stadium tours across the U.S. and Latin America.
- Cultural Influence: Inspires women worldwide with themes of independence, strength, and empowerment.
Rising Stars Shaping the Future
Colombia’s new generation is redefining reggaeton with fresh sounds, street influences, and global collaborations.
4. Feid
Feid delivers reggaeton infused with smooth urban influences, becoming one of Medellín’s fastest-rising stars.
Starting as a songwriter for others, he grew into an international act with a unique sound that balances street edge and polished production. His music connects emotionally while staying rooted in Colombia’s evolving reggaeton culture.
- Genre: Reggaeton / Urban Latin
- Awards and Recognition: Premios Nuestra Tierra nominee
- Popular Song: Feliz Cumpleaños Ferxxo
- Top Collaboration:Si Tú Supieras with Maluma
- Global Impact: His “Ferxxo” tours sell out across Latin America, building a strong global fanbase.
- Cultural Influence: Known for blending Colombian street slang into global hits, connecting deeply with fans.
5. Ryan Castro
Ryan Castro channels Medellín’s street culture into reggaeton, making him one of the scene’s most authentic voices.
With lyrics inspired by everyday life and raw urban energy, he connects strongly with younger audiences. His viral tracks and loyal fanbase show that reggaeton’s street roots remain central to Colombia’s music scene.
- Genre: Reggaeton / Urban
- Awards and Recognition: Premios Juventud nominee
- Popular Song:Mujeriego
- Top Collaboration:Jordan with Feid
- Global Impact: Achieved viral success on Spotify and TikTok, building an international following.
- Cultural Influence: Represents Medellín’s barrios, keeping reggaeton’s raw, grassroots energy alive.
6. Blessd
Blessd mixes reggaeton and trap, pushing Colombian music into fresh, global territory.
His songs speak on love, ambition, and urban life with a style that appeals to diverse audiences. With growing international collaborations, he represents the new wave of Colombian artists gaining global recognition.
- Genre: Reggaeton / Trap
- Awards and Recognition: Latin Grammy nominee
- Popular Song:Imposible
- Top Collaboration:Medallo with Justin Quiles and Lenny Tavárez
- Global Impact: Growing presence in Europe and Latin America with millions of streams.
- Cultural Influence: Represents Medellín’s new trap-reggaeton wave, inspiring younger artists to blend genres.
7. Manuel Turizo
Manuel Turizo blends romance and reggaeton with his deep, soulful voice.
Rising quickly, he built a wide fanbase with songs that balance rhythm and heartfelt emotion. His melodic reggaeton offers listeners something softer yet still true to the genre’s beats.
- Genre: Reggaeton / Latin Pop
- Awards and Recognition: Premios Juventud winner
- Popular Song:Una Lady Como Tú
- Top Collaboration:Déjala Que Vuelva with Piso 21
- Global Impact: Tours across Latin America and Spain, earning billions of YouTube views.
- Cultural Influence: Known for making reggaeton softer and more romantic without losing its essence.
8. Lalo Ebratt
Lalo Ebratt adds playful energy and color to Colombia’s reggaeton scene.
His upbeat, fun style appeals to younger audiences with catchy hooks and lighthearted delivery. Known for his creativity, Lalo represents the vibrant, entertaining side of Colombian reggaeton.
- Genre: Reggaeton / Latin Urban
- Awards and Recognition: Premios Nuestra Tierra nominee
- Popular Song:Mocca
- Top Collaboration:Mocca Remix with J Balvin
- Global Impact: Viral success with “Mocca,” reaching global playlists.
- Cultural Influence: Embodies Colombia’s colorful, youthful, and experimental reggaeton vibe.
Female Colombian Reggaeton Artists to Know
Colombian women in reggaeton are shaping the genre with bold voices and diverse influences.
9. Farina
Farina was one of the first Colombian women to merge rap with reggaeton, setting herself apart with bold lyrics and flow.
Her songs emphasize strength and independence while maintaining street-driven beats. Farina continues to inspire female artists in Colombia and beyond.
- Genre: Reggaeton / Rap
- Awards and Recognition: Latin Grammy nominee
- Popular Song: Mucho Pa’ Ti
- Top Collaboration:Así Así with Maluma
- Global Impact: One of the first Colombian women to break into global reggaeton.
- Cultural Influence: Opened doors for female rappers in the Colombian urban scene.
10. Greeicy
Greeicy brings pop, R&B, and reggaeton together with versatility and charm.
Her smooth voice and ability to shift across genres give her a wide appeal. She’s a crossover star whose influence reaches both urban and mainstream listeners.
- Genre: Pop / Reggaeton / R&B
- Awards and Recognition: Heat Latin Music Awards nominee
- Popular Song: Los Besos
- Top Collaboration:Amantes with Mike Bahía
- Global Impact: Popular across Latin America with crossover success into pop and urban playlists.
- Cultural Influence: Represents the softer, melodic side of Colombian reggaeton.
11. Soley
Soley is an emerging Colombian reggaeton artist with a bold, youthful sound.
Still early in her career, she’s gaining recognition for her modern style and confident delivery. Fans see her as one of the genre’s next big names.
- Genre: Reggaeton / Urban
- Awards and Recognition: Rising artist spotlight features
- Popular Song:Sensaciones
- Top Collaboration:“Todos Mienten” with Esteban Rojas
- Global Impact: Still early, but showing strong international potential through viral platforms.
- Cultural Influence: Represents Colombia’s next wave of young, fearless female voices.
12. Fariana
Fariana combines rap intensity with reggaeton beats, creating energetic and fearless tracks.
Her style reflects bold confidence and appeals strongly to younger fans. As her career grows, she’s carving out space as a fresh female talent.
- Genre: Reggaeton / Rap
- Awards and Recognition: Emerging artist recognition
- Popular Song:Dora
- Top Collaboration:Así Soy Yo with Fariana
- Global Impact: Building an audience through viral digital platforms.
- Cultural Influence: Adds fresh, edgy energy to Colombia’s growing female reggaeton scene.
Beyond Reggaeton: Fusions and Crossovers
Colombian artists experiment with reggaeton by mixing it with other genres, proving the music’s adaptability.
13. Kevin Roldán
Kevin Roldán blends reggaeton with romance, creating music that balances emotion and rhythm.
His songs focus on themes of love, relationships, and celebration, making him popular among diverse audiences. With a versatile approach, he connects both with dance floors and romantic playlists.
- Genre: Reggaeton / Latin Urban
- Awards and Recognition: Premios Nuestra Tierra nominee
- Popular Song:Hasta Abajo
- Top Collaboration:Salgamos with Maluma and Andy Rivera
- Global Impact: Millions of fans across Latin America and Spain.
- Cultural Influence: A pioneer of Colombia’s romantic reggaeton style.
14. Golpe a Golpe
Golpe a Golpe helped define Medellín’s reggaeton identity as one of its earliest duos.
Their music laid the groundwork for today’s reggaeton wave, inspiring younger Colombian artists. Though not as globally known, their role in shaping Colombia’s urban sound is undeniable.
- Genre: Reggaeton / Latin Urban
- Awards and Recognition: Colombian music pioneers’ recognition
- Popular Song:Amor de Verano
- Top Collaboration:La Rebuscona with J Balvin (early career)
- Global Impact: Helped Medellín emerge as a reggaeton capital.
- Cultural Influence: Mentors and inspirations for younger Colombian artists.
15. Yelsid
Yelsid mixes heartfelt lyrics with reggaeton beats, softening the genre while keeping its rhythm alive.
His ballad-inspired style appeals to fans who enjoy both romance and danceable music. Though less international, his songs remain significant in Colombia’s reggaeton evolution.
- Genre: Reggaeton / Latin Pop
- Awards and Recognition: Premios Nuestra Tierra nominee
- Popular Song:Me Libere
- Top Collaboration:Te Amo with Andy Rivera
- Global Impact: Maintains a strong presence in Colombia and Latin America.
- Cultural Influence: Paved the way for ballad-style reggaeton.
16. Ovy on the Drums
Ovy on the Drums began as a top producer, crafting hits for stars like Karol G before stepping out as a performer.
Known for innovative rhythms and fresh sounds, he shaped modern Colombian reggaeton. His transition shows producers can thrive as artists in their own right.
- Genre: Reggaeton / Latin Urban
- Awards and Recognition: Latin Grammy producer recognition
- Popular Song:Sigo Buscándote
- Top Collaboration:“Sin Señal” with Quevedo, a major hit in Spain and Latin America.
- Global Impact: Behind multiple international hits as producer and artist.
- Cultural Influence: Proved producers can thrive as front-stage reggaeton stars.
17. Camilo
Camilo fuses reggaeton influences into his melodic pop songs, gaining wide popularity across Latin America.
His catchy style appeals to both mainstream and urban audiences, proving reggaeton’s reach extends beyond its core. Though mainly pop, he’s a key figure in Colombia’s reggaeton-influenced scene.
- Genre: Pop / Reggaeton
- Awards and Recognition: Latin Grammy winner
- Popular Song:Favorito
- Top Collaboration:Tutu with Pedro Capó
- Global Impact: Strong presence across Latin America, Spain, and global Latin charts.
- Cultural Influence: Showcases reggaeton’s influence on pop’s global reach.
Underrated but Influential Names
These Colombian artists may not be global superstars, but they have significantly shaped reggaeton’s growth.
18. JC González
JC González combines smooth pop elements with reggaeton rhythms, adding variety to Colombia’s urban sound.
Though not always in the spotlight, his music enriches the Colombian scene with softer crossover tracks. He appeals to fans who prefer melody with reggaeton’s edge.
- Genre: Pop / Reggaeton
- Awards and Recognition: Emerging artist recognition
- Popular Song:Lo Que Tu Me Das
- Top Collaboration:“Amarte Más” with independent Colombian producer J Montoya
- Global Impact: Emerging presence in Latin streaming platforms.
- Cultural Influence: Represents Colombia’s softer reggaeton-pop crossover.
19. Kapo
Kapo is a rising voice in reggaeton, known for vibrant singles with modern hooks.
He’s steadily building his fanbase in the streaming era with songs that highlight today’s urban trends. Though still emerging, his work signals strong potential for future recognition.
- Genre: Reggaeton / Urban Latin
- Awards and Recognition: Rising artist spotlight features
- Popular Song:El Party
- Top Collaboration:Pensando en Ti with Blessd
- Global Impact: Viral success in Colombia and Mexico.
- Cultural Influence: Reflects the digital-native generation of reggaeton.
20. Andy Rivera
Andy Rivera blends smooth, romantic lyrics with energetic reggaeton beats.
His songs pass by love and heartbreak, building a loyal fanbase across Latin America. While not a global superstar, his consistent releases make him an important Colombian voice.
- Genre: Reggaeton / Latin Urban
- Awards and Recognition: Premios Nuestra Tierra nominee
- Popular Song:Te Pintaron Pajaritos
- Top Collaboration:Salgamos with Maluma and Kevin Roldán
- Global Impact: Loyal following in Latin America.
- Cultural Influence: Consistently pushes Colombia’s romantic reggaeton style.
21. Leka El Poeta
Leka El Poeta represents Colombia’s underground scene, mixing raw street rap with reggaeton rhythms.
He avoids heavy commercialization, focusing on authenticity and connection with grassroots listeners. Though underground, his work keeps Colombia’s street-driven reggaeton alive and influential.
- Genre: Reggaeton / Rap
- Awards and Recognition: Local underground recognition
- Popular Song:Ella Quiere Hmm
- Top Collaboration:Dame Una Señal with Jhonny Rivera
- Global Impact: Underground cult following in Colombia.
- Cultural Influence: Keeps street-driven reggaeton alive outside the commercial mainstream.
How Colombian Reggaeton Took Over the World
Colombian reggaeton artists are now some of the most-streamed performers in the world, with platforms like Spotify and YouTube showcasing their dominance. Songs from J Balvin, Karol G, and Feid often reach billions of plays, proving Colombia’s global influence.
Collaborations with international icons such as Anuel AA, Bad Bunny, and Shakira have also expanded their reach, creating music that resonates across cultures.
Beyond streaming, Colombian reggaeton stars continue to win awards at major Latin music events, further cementing their role as trendsetters.
Their impact has helped shape the sound of modern Latin music, ensuring Colombia stands as a powerhouse not only regionally but also in the global music industry.
Summing Up
These incredible Colombian reggaeton artists have changed the way we experience Latin music with their talent and unforgettable songs.
I hope you discovered some new favorites while reading about these powerful performers today.
Their voices, rhythms, and passion continue to inspire millions of fans around the world.
If you’ve been a fan for years or are just starting to examine the genre, these artists bring something special to every playlist.
Music unites us, no matter where we come from or what language we speak.
I’d love to hear your thoughts about these artists. Which Colombian reggaeton star is your favorite? Comment below!
