The Rest Is History
The thing is, though, at the time, Geffen knew very little about music. One of his first artists was a singer named Laura Nyro, and he’d never heard of her. Nyro was kind of like a Gothic Cass Elliott, and she was quickly won over by Geffen’s infectious enthusiasm. When she bombed at the Monterey Pop Festival, for instance, he rushed to comfort her.
Photo by Michael Ochs Archives / Getty Images
For at least two years, Geffen found himself jetting back and forth between New York and Los Angeles. In NY, he lived in a chic apartment on Central Park South; in L.A., he stayed at the Beverly Hills Hotel. With his connections, Geffen managed to get Nyro in the studio and on the map.