David Geffen: How the Brooklyn Kid Became a Billion-Dollar Magnate

Egos, Insecurities, and Co-Dependency

Geffen-Roberts’ clients liked them, but these artists weren’t fool by any means. Just ask Crosby, who said, “Elliot Roberts is a good dude,” but “capable of lying straight-faced to anyone, any time, ever.” As for Geffen, Crosby said he’s the type of guy that can “take your whole company. And sell it while you’re out to lunch.”

Cher and David Geffen at an event in 1978

Photo by Ron Galella / Ron Galella Collection / Getty Images

It wasn’t only about money with Geffen, though. Part of him really fed off the egos and insecurities of his clients. Driven by his own insecurities and codependency, he would try to make everything perfect for them. He would remain sober and focused while the talent would indulge.