Bob Trusted Cedella the Most
Born in August 1967, Cedella is Bob and Rita’s first biological child together. As the firstborn, Cedella says that she bears a lot of responsibility. She is now the CEO of Tuff Gong International, her father’s recording label. Sharon says that it was actually her father who asked her to run his business when she was only ten years old.
Source: GQ / Eric Ray Davidson
But at such a young age, Cedella didn’t understand that her father had a business outside of the recording studio. “Most people overlook that side of Daddy. He started his own record label,” she told Rolling Stone magazine in 2014. “He was one of the handful of Jamaicans at the time who actually owned their own pressing plants. He wasn’t just pressing his own records, but other Jamaican artists.”