5. Black or White by Michael Jackson
Michael Jackson’s iconic song, “Black or White”, was one of his most successful hits and also come with a $4 million music video. That would be the same at about $7.3 million in modern money. The video first aired in November of 1991.
This video was directed by John Landis, the man responsible for movies like Three Amigos and The Blues Brothers. When it was released, it gave Fox their highest ever Nielsen rating at the time. The video featured Home Alone star Macaulay Culkin, who formed a close friendship with Jackson.